Website Design & Development
- Turn your boring website into a customer-producing machine.
- Learn how to create a website that drives you new business 24/7/365 no matter what type of business you run.
- Make your website work for you, now and in the future.
- Take advantage of the millions of buyers who are now doing business online instead of in-person.
THE IMPORTANCE OF A WEBSITE
If you're planning to market your business, a website should be your first priority.
30 percent of consumers won't consider a business without a website.
97% of consumers go online to find and research local businesses.
It is Crucial that Your Website be designed around a plan and desired outcome.
We are talking about the design of your website, the psychology behind it, and the experience users have when they land on your site.
Having a website will attract new customers to your business and make you more money.
SEO Consists Of Two Core Strategies
#1. ON PAGE SEO ( Search Engine Optimization)
A website without Search Engine Optimization is about as useful as a measuring tape with no markings. No matter how nice your website is or how much of your hard earned money you've spent on it, if it's not found by potential clients, it's a digital paper weight. There are many web developers selling contractor websites for top dollar and they have little to no idea what actually makes a website rank.
Our strategy to get a website to rank well locally (in Google Maps) and in organic search is aggressive, white-hat, and thorough, we leave no stones unturned. We often do website analysis for new clients who've been spending top dollar on an SEO firm only to find out their SEO firm has done virtually nothing but take their money!
In the confusing world of Internet Marketing and Search Engine Optimization it's EASY for a contractor to get ripped off and taken advantage of.
Here's What We Do...
We'll Start With The "On-Page" Optimization
All Work Is Documented And Provided To Our Client
#2. Off-Page SEO (Search Engine Optimization)
"Off Page" SEO is what happens "off" your website and involves items like social media profiles, local citation building, targeted backlink building, community outreach, local publicity, and analyzing your top-ranked competitors websites (for more opportunities).
This is one area of Internet Marketing where it's extremely easy to be taken advantage of because you really don't know what your web guy/gal is or isn't doing.
Here's What We Do...
For Our Clients "Off-Page" Optimization.
All Work Is Documented And Provided To Our Client
How Do You Design A Good Website?
You have to make sure...
- It has a purpose
- It was built to DO something
- It has a layout that follows the needs of the users, not the ego of the designers
- It is easy to understand in less than 10 seconds
- Users can solve their problems in less than 4 clicks
- It has clean code, fast load times, and is Search Engine Optimized.
- It includes the vital components needed to make conversions
- The design layout and components are consistent with Your Company Branding
- The color palette, action colors, and influence frame all work together as a system